The Needle in a Haystack House: CASE STUDY

Have you been trying to find your dream home?

At times it can feel like trying to find a needle in a haystack, can’t it? Hamilton Brisbane

It’s difficult enough as an investor, but when buying a home there is an additional layer of complexity – emotion!

I know that was the case for one of our Brisbane clients who recently engaged our services to find their dream home, that was certainly the case.

They had been searching for almost a year, but with no luck.

Plenty of opportunities, but nothing that met all their requirements and very few had that all-important WOW factor.

But that was about to change.

Here is the story of how we helped our clients find the property of their dreams.


The Brief

As with most homeowners, we usually ask them to prepare a brief for us to narrow the search to meet their requirements.

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In this case it appeared very simple.

3 Exclusive Water-Front Brisbane Suburbs
Must be up to 1,000sqm of land
Suitable to Demolish or extensive Renovation
Wow Factor

In reality, it was far from simple, hence the reason they had been searching for the last 9 months.

But they were a couple of things they felt were working against them;

They were searching for a new home during a Pandemic, where stock levels were at record lows.
They only had access to properties “on market” – on or domain websites and they were few and far between.

So, they turned to Metropole’s professional buyer’s agents to level the playing field and find what seemed their impossible dream.

And…here’s what we did…

On Market Opportunities

The first thing we did was set up a specific and dedicated search on the main real estate search portals.

It would allow us to be emailed daily, those opportunities that ticked all the boxes, so we could act on it right away.

When I say right away, I mean that very minute.

I know our clients had also been following this procedure, but when opportunities had come up, they had to wait until the weekend to inspect as they were time poor.

As a result, they were coming up short and either missing out on price, or all together, as the property had sold by the first open home.

When you have a full-time property professional on your side, we can be there within a moment’s notice.

So, we knew this was an important first step, but in reality, it would be a long search if we just relied on properties hitting the open market.

Pre-Market Opportunities

In the next part of the search, we attempted to locate and identify suitable properties before they hit the open market.

Choosing Right HouseQuite often with our strong networks and relationships with sale agents, we have a lot of success here.

Between signing up a new listing and taking it to the open market, it may still be a couple of weeks.

It is not uncommon for us to attend inspections alongside photographers, cleaners and the likes.

It allows us a head start on the competition and to potentially negotiate on our terms without additional buyers or bidders.

I know that this was one key reason our existing clients decided to engage our professional services, as they kept missing out.

They had also already seen everything on the market and felt like they were continually playing a waiting game.

Off Market Opportunities

This type of property is a little harder to find for just the average buyer and another big reason our clients came to us.

There are usually two types of properties we find off market.

Choose MortageThe first may be the result of a long tenancy or a very messy tenant, a divorce, or something like an elderly couple that do not want buyers messing up their home each weekend.

There can be many different reasons.

In this instance, it is the sales agent reaching out to us, as we have qualified buyers, ready to take action.

We usually work with these agents regularly and they want a smooth process for both themselves and their clients.

We have often purchased properties at exceptional prices as we are able to meet the seller’s primary desires, often outside of price.

The second way to find off market opportunities takes a great deal more effort from the buyer or buyers’ agent.

It involves trawling through older and expired listings and talking to agents regarding properties that were previously for sale, but for one reason or another (e.g. price or circumstances) are no longer offered.


How We Helped

Our clients had been searching for 9 months, but we were able to find our clients their dream home in less than a few weeks!

We certainly worked hard to show our clients all properties for sale, not just the ones on the internet.

Buyers AgentIt was some amazing detective work from one of our senior buyers agents in Brisbane  Leanne Spring that came up trumps!

Leanne had identified a property that was previously on the market but was no longer on offer.

Leanne knew it would be perfect!

By making direct contact with the sales agent and letting them know she had a very serious buyer looking for this exact property, it rekindled the sellers’ interest.

As you can imagine, it also rekindled the sales agent’s interest, as he also reached out to his database.

But we were able to get out there, that day and under 24 hours later we had secured that needle in a haystack for our clients!

Just in the Knick of time with other potential buyers booking in times to also inspect.

Any doubt to the value of our service was dismissed on the day, as the sales agent turned to our clients and said “You know if it wasn’t for Leanne, we would not be standing here right now”

Our clients were absolutely ecstatic and couldn’t be happier!


So, if you are someone you know is having trouble finding their dream home, perhaps it is the time to engage a professional. Estate Agent Shaking Hands With Customer After Contract Signatur

Allow yourself to have access to every property for sale and not just the ones for sale on the internet.

Don’t keep missing out at open homes with everybody else and losing your weekends.

A professional buyer’s agent will be in the market every day and can maximise you search results.

But, not all Buyers Agents are equal and you need to be able to tell the difference.

By having the known, proven, and trusted team at Metropole by your side, you will finally be able to find that needle in a haystack!

Now is the time to take action and set yourself for the opportunities that will present themselves as the market moves on


If you’re wondering what’s ahead for property you are not alone.

You can trust the team at Metropole to provide you with direction, guidance and results.

In “interesting” times like we are currently experiencing you need an advisor who takes a holistic approach to your wealth creation and that’s what you exactly what you get from the multi award winning team at Metropole.

If you’re looking at buying your next home or investment property here’s 4 ways we can help you:

Strategic property advice. – Allow us to build a Strategic Property Plan for you and your family.  Planning is bringing the future into the present so you can do something about it now!  This will give you direction, results and more certainty. Click here to learn more
Buyer’s agency – As Australia’s most trusted buyers’ agents we’ve been involved in over $3.5 Billion worth of transactions creating wealth for our clients and we can do the same for you. Our on the ground teams in Melbourne, Sydney and Brisbane bring you years of experience and perspective – that’s something money just can’t buy. We’ll help you find your next home or an investment grade property.  Click here to learn how we can help you.
Wealth Advisory – We can provide you with strategic tailored financial planning and wealth advice. Click here to learn more about we can help you.
Property Management – Our stress free property management services help you maximise your property returns. Click here to find out why our clients enjoy a vacancy rate considerably below the market average, our tenants stay an average of 3 years and our properties lease 10 days faster than the market average.

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